Accord Financial Services offers investment and savings solutions to retail customers. Currently present in Delhi NCR, Mumbai, Ahemdabad,  Accord serves its customers for their life insurance, general insurance and mutual fund needs.

The life insurance solutions are provided by Accord as a Corporate Agent of Birla Sun Life Insurance Company Limited, a leading life insurance company in India. In a four year period, Accord has developed a satisfied client base of more than 20000 policyholders.

Accord serves its customers through a dedicated team of 150 employees present at its three offices in Delhi at Lajpat Nagar, Janakpuri and Pitampura locations. Accord is managed by Pawan Kumar Agrawal, founder of Accord Financial Services.

Accord prides itself with latest infrastructure and customer service facilities. With an inhouse development team, Accord has developed one-of-its-kind comprehensive business management and customer service interface deploying the latest tools and technologies.            

Birla Sun Life Insurance Company Limited is a joint venture between The Aditya Birla Group, one of the largest business houses in India and Sun Life Financial Inc., a leading international financial services organisation. The local knowledge of the Aditya Birla Group combined with the expertise of Sun Life Financial Inc., offers a formidable protection for your future.

The Aditya Birla Group has a turnover close to Rs. 33000 crores with a market capitalisation of Rs. 53400 crores (as on 31st March 2006 ). It has over 72000 employees across all its units worldwide. It is led by its Chairman - Mr. Kumar Mangalam Birla. Some of the key organisations within the group are Hindalco, Grasim, Aditya Birla Nuvo, etc.

Sun Life Financial Inc. and its partners today have operations in key markets worldwide, including Canada , the United States , the United Kingdom , Hong Kong, the Philippines , Japan , Indonesia , India , China and Bermuda . Sun Life Financial Inc. had assets under management of over US$343 billion, as on 31st March 2006 . Sun Life Financial Inc. is a leading player in the life insurance market in Canada.

Birla Sun Life Insurance (BSLI) in its 5 successful years of operations has contributed significantly to the growth and development of the life insurance industry in India. It pioneered the launch of Unit Linked Life Insurance plans amongst the private players in India.

It was the first player in the industry to sell its policies through the Bancassurance route and through the Internet. It was the first private sector player to introduce a pure Term plan in the Indian market. This was supported by sales practices, which brought a degree of transparency that was entirely new to the market.

The process of getting sales illustrations signed by customers, offering a free look period on all policies, which are now industry standards were introduced by BSLI. Being a customer centric company, BSLI has invested heavily in technology to build world class processing capabilities.

BSLI has covered more than a million lives since inception and its customer base is spread across more than 1000 towns and cities in India . All this has assisted the company in cementing its place amongst the leaders in the industry in terms of new business premium income. The company has a capital base of Rs 460 crores as on 31st March,2006 .